Make the Most of Oktoberfest with Paulaner!

GET REWARDED FOR TAKING PART

As part of this year’s campaign, we’re offering all trade customers who pre-order Paulaner Oktoberfest Bier the chance to win a selection of exciting prizes – simply by stocking up ahead of time.

Oktoberfest in Munich runs for 16 days – starting the first weekend of September and finishing on the first Sunday of October – giving you three full weekends to activate. So why stop at just one event? Run multiple events across the period to drive footfall and beer sales.


Pre-order for your chance to win:

TICKETS TO SALVATORFEST 2026

Pre-order 6+ kegs or cases of Paulaner Oktoberfest and be entered into a draw to win 2 tickets to the legendary Salvatorfest in Munich, March 2026.

£1,000 OF PAULANER STOCK

Order 4+ kegs or cases of Paulaner Oktoberfest and enter a second draw to win £1,000 worth of Paulaner Munich Lager kegs for your bar.


QUALIFYING PRODUCTS

Only the following lines are eligible for the promotion: